• Case Studies

Innocent

Objectives

To increase distribution of the innocent drinks portfolio across 4 different channels, sell in the magnificent 7 range, recruit a team of 35 experienced reps to cover the country and achieve 40,000 stocking points.

Mechanics

We have a strong team recruited; we are currently running at a 40% strike rate which has been achieved each day. Feedback has been extremely positive.

We are within the first cycle of an on-going contract, but already look forward to delivering news of our campaign successes...

For more information on our distribution strategy, please get in touch